SLENTRE.COM Magazine Feature Articles

SL Entrepreneur 2009: And the nominees are…

January 27th, 2010  |  by admin  |  published in SLENTRE.COM Magazine Feature Articles, SLENTRE.COM Magazine: Notes From The Editor

Here are SLENTRE.COM’s nominees for SL Entrepreneur of the Year 2009. All of these Second Life business owners and residents were nominated by our readers. Thank you to everyone who suggested this outstanding group of successful Second Life entrepreneurs.

Second Life Traffic Report: Happy New Year Hot Spots Include Nature and Nudism

January 6th, 2010  |  by admin  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles, Second Life Traffic Report

Compiled by Avarie Parker
Winter weather has Second Life residents heading for virtual sun, sea and sand. Once again a nude beach destination – Naturist Resort – has made it’s way onto the chart joining the likes of our #1 destination Sexy Islands and newest, nude hot spot, SexyLife Brasil.
The SLENTRE traffic report still boasts some [...]

Second Life Featured Editorial: Linden Labs SL Enterprise Solution Will Not Harm SL Residents

November 11th, 2009  |  by admin  |  published in SLENTRE.COM Magazine Feature Articles

By Sitearm Madonna
“When you get past the hype it’s simple: SL Enterprise is aimed at LARGE COMPANIES with their own DATA CENTERS for their own MEETINGS in a 3D INTERNET environment to SAVE COSTS. Nevertheless, it provides huge OPPORTUNITIES for independent developers.”
The release of SL Enterprise Beta (”SLE”) was officially announced by Linden Lab on [...]

Second Life Business: More Hours + More Commerce + More Marketing = IPO?

October 28th, 2009  |  by admin  |  published in SL Business, SLENTRE.COM Magazine Feature Articles

by Sigmund Leominster
Following the appointment of Mark Kingdon as CEO for Linden Lab® back in April 2008, this magazine speculated that an IPO might not be far away.[1] 18-months on, the IPO has not happened and there have been no comments regarding a possible sell-off over this period of time. However, the prospect of an [...]

Comcast Gets It Right: Surveying SL Residents About Offering Value To Virtual Community

August 5th, 2009  |  by admin  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles

Last week, about a dozen avatars in Second Life had fun at the pilot Comcast Costume Contest party. Comcast employees including SL DJ Rayne Broome and Fidelina Ferlinghetti pooled their resources and offered $L2,000 for a costume contest. In keeping with a cable TV theme, participants were asked to sport costumes portraying a TV or [...]

Successful Amazon Job Fair Bolsters Linden Labs

July 21st, 2009  |  by admin  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles

Last week Amazon held their first ever virtual job fair in Second Life. The event lasted all day and served up a constant stream of eligible candidates.

Protecting Your Property in Second Life: Keeping the Shirt on Your Back

May 19th, 2009  |  by admin  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles

By Sigmund Leominster
There are two elements of the Second Life® virtual world that make it more than “just a game;” the ability to create items and the ability to sell them. In fact, these elements form the basis for a virtual economy where goods are exchanged for monetary units – in this case the Linden® [...]

Virtual World Commerce: What Drives the Purchasing of Virtual Goods?

March 18th, 2009  |  by admin  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles

By Sigmund Leominster
In an article for the Wall Street Journal, Jeremy Liew, Managing Director of the venture capital firm, Lightspeed, posited three reasons for why people buy virtual goods. His theory is that “people buy digital goods for the same reasons they buy goods in the real world; (i) to be able to do more, [...]

Adobe in Second Life: Moderne Interactive Builds Immersive Learning Center for Adobe

March 4th, 2009  |  by admin  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles

by Richard Hackathorn and Emmett Burnett
One of the commercial applications for Second Life is immersive learning. And this is not only for universities and colleges. High-tech firms like Adobe Systems and Microsoft are using SL as a unique learning environment.

(Richard Hackathorn, aka Hack Richard in SL, stands at the entrance of the Adobe Virtual Classroom.) [...]

Twestival: Twitter and Second Life Together Make A Difference

February 18th, 2009  |  by admin  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles

By Emmett Burnett
Five times a day, 15-year-old Jean-Bosco Shy walks a Rwandan jungle trail in search of water. Carrying a jug on his head and thirst in his soul, he reaches his destination; a pool of murky goo villagers call “drinking water.” Jean-Bosco is lucky because, in the next 24 hours, over four thousand youngsters [...]

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