Second Life Traffic Report: May’s Prom Season Hits SL with Dancing and Formal Wear

May 6th, 2009  |  by  |  published in Second Life Traffic Report

Compiled by Avarie Parker This month, a new club has blasted it’s way on the charts taking over the coveted #1 position. Phat Cats Jazz Club, fashioned after the perenially popular Frank’s Place, requires avatars to sport formal wear on the dance floor. The club is packed at all hours with couples and lone avatars […]

Adobe in Second Life: Moderne Interactive Builds Immersive Learning Center for Adobe

March 4th, 2009  |  by  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles

by Richard Hackathorn and Emmett Burnett One of the commercial applications for Second Life is immersive learning. And this is not only for universities and colleges. High-tech firms like Adobe Systems and Microsoft are using SL as a unique learning environment. (Richard Hackathorn, aka Hack Richard in SL, stands at the entrance of the Adobe […]

Twestival: Twitter and Second Life Together Make A Difference

February 18th, 2009  |  by  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles

By Emmett Burnett Five times a day, 15-year-old Jean-Bosco Shy walks a Rwandan jungle trail in search of water. Carrying a jug on his head and thirst in his soul, he reaches his destination; a pool of murky goo villagers call “drinking water.” Jean-Bosco is lucky because, in the next 24 hours, over four thousand […]

Second Life’s NOAA Weather Island: “A Cool Place To Experience A Tsunami Without Being Killed”

January 21st, 2009  |  by  |  published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles

By CompE Lockwood, aka Emmett Burnett “You’ve got to try the “Tsunami thingy,” an excited Linn said, explaining the virtual killer wave. “It is amazing.” Perhaps “thingy” isn’t the first descriptive noun the National Oceanic and Atmospheric Administration wanted to use when referring to an attraction on their weather island. But they gladly accept “amazing,” […]

Real Life In Second Life: Regan’s Printalution Brings The Printing And Graphics Community To SL

January 21st, 2009  |  by  |  published in Real Life in Second Life

by Feldspar Epstein Brian Regan, aka PrinterBrian Dowd in SL, is a driving force behind the Printalution (www.printalution.com) project in Second Life. Regan is the president of Semper International LLC (www.semperllc.com), a highly respected placement firm for the graphic arts and printing industry. Semper has recently opened an Interactive Media and Virtual Worlds Development center […]

SLENTRE.COM Reader Profile: SLENTRE.COM $10K Giveaway Winner Is…Hack Richard

December 23rd, 2008  |  by  |  published in SL Entrepreneur Profiles

by Avarie Parker Second Life resident Hack Richard gave a big smile and words of thanks as he accepted his $10,000 Linden prize Saturday at the 2008 SLentrepreneur of the Year Award Ceremony. His real life identity is Richard Hackathorn and he lives in Boulder, Colorado USA. His name was chosen randomly from the list […]

Real Life in Second Life: RL Businesses Must Go Beyond SL Advertising

December 10th, 2008  |  by  |  published in Real Life in Second Life

    Editorial By Feldpar Epstein It’s rare to hear about real life business success stories in Second Life. The big ticket names – Pontiac, Adidas, Reebok, AOL, BMW, Aloft – seem to come – and then go. More to the point, they rush in with a big, splashy musical number and then take one […]

Second Life Traffic Report – November Top Spots Holding Steady

December 1st, 2008  |  by  |  published in Second Life Traffic Report, SL Entrepreneur Magazine

Compiled by Avarie Parker It looks like November was a good month to sink into old comfortable favorites such as Frank’s Place and Fifth Element, both of which have held top spots since SLENTRE.COM has begun running the Traffic Report. Second Life’s most popular locations remained static this month with hot night club, SLeek, falling […]

Real Life in Second Life: Air France-KLM Provides Shareholders with Virtual Platform

November 25th, 2008  |  by  |  published in Real Life in Second Life, SL Entrepreneur Magazine

By Sigmund Leominster, News Editor Investing in an airline has always been a risky option. In fact, many speculators view investing in airlines as an expensive “hobby” – something one does for fun but doesn’t expect to be paid from it. Competition between carriers is fierce, and even more so in airspace-deregulated Europe. Low margins […]

The Journal of Virtual Worlds Research: A Serious Look at Virtual Life

November 25th, 2008  |  by  |  published in SLENTRE.COM Magazine Feature Articles

by Sigmund Leominster, News Editor The Second Life™ virtual world is, as we know, one of a number of online environments available to consumers. And it would not be unfair to characterize press coverage in general as tending toward an emphasis on the prurient and scandalous. The recent case of real life couple David and […]