May 21st, 2008 | by admin | published in SL Business
By Sigimund Leominster, News Editor In a recent report by Gartner, Inc., an information technology research and advisory company based in Stamford CT, analysts suggest that 90% of businesses who try to set up a presence in Second Life fail within 18 months. In a press release dated 15th May, 2008, Gartner VP Steve Prentice […]
May 7th, 2008 | by admin | published in Second Life News
By Sigmund Leominster, News Editor On April 29th, players of the The Sims Online (TSO) discovered that their virtual world was about to come to an end. In an official posting on their blog, owners Electronic Arts (EA) announced that “It is with mixed emotions that today we are announcing the EA Land experiment will […]
April 30th, 2008 | by admin | published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles
By Sigmund Leominster Robbie Kiama wants your Second Life to be a sharing, caring experience. But he’s not a New Age guru promoting the “wholeness of Being” and some vague “Oneness with the Metaverse.” He’s a savvy entrepreneur with a simple idea. When he first contacted me at the end of February 2008, he offered […]
April 23rd, 2008 | by admin | published in Second Life News
By Sigmund Leominster On Tuesday 22nd April, 2008, Linden Lab chairman, Philip Rosedale, announced that beginning May 15th, Mark Kingdon will be acting CEO of the company. According to Rosedale, “He is a person with the rare and unusual combination of business leadership, creativity, and passion for Second Life® that we were looking for.” Kingdon […]
April 6th, 2008 | by admin | published in Second Life News
By Sigmund Leominster Imagine your boss asking you to spend more time in Second Life at work. For full pay. This may sound like a fantasy for SL devotees who risk the occasional trip in-world while huddled in an office cubicle. But a new joint project between “Big Blue” and Linden Lab may offer these […]
March 26th, 2008 | by admin | published in SL Entrepreneur Magazine, SLENTRE.COM Magazine Feature Articles
By Sigmund Leominster Following a press release from the Wilder Public Relations Firm, SLentrepreneur took a trip to meet with Robustus Hax and ClaudeVon Streeter of the Metaverse Broadcasting Company. Robustus has been a Second Life resident since 2/1/2007 and is now the CEO of MBC, which, according to him, is “an internet television station […]
March 26th, 2008 | by admin | published in Second Life News
By Sigmund Leominster Early on Monday 24th March, 2008, Linden Lab’s official blog posted a link to their new Brand Center. Described as information on “how Residents can promote their own brands, products and activities in the Second Life world and use appropriate logos to enhance their message,” residents and journalists can now learn how […]
March 23rd, 2008 | by admin | published in Second Life News
By Sigmund Leominster In an interview with Reuters last Thursday 20th March, the recently resigned CEO of Linden Labs, Philip Rosedale, announced that they will be looking outside the company for their new CEO. What is significant is that he has also issued a carte blanche for the new hire to make changes to the […]